Every brand faces different challenges in China. Here are the types of situations we help with every day.
A squatter filed the client's brand name before they entered China. We filed an opposition, proved bad faith, and secured registration.
Discovered a bad-faith application during pre-search. Filed a preemptive opposition and secured clean registration before market entry.
Full portfolio registration plus monitoring. Detected 4 copycat filings within the first year and handled all cancellation actions.
A third party filed for non-use cancellation. We provided comprehensive evidence of use, maintaining the registration.
CNIPA rejected the mark as lacking distinctiveness. We filed an appeal with evidence of acquired distinctiveness and won.
Full 45-class defensive portfolio registration. Strategy covered core brand + derivative marks across all relevant classes.
Found counterfeit products on e-commerce platforms. Took down listings via administrative complaint within 2 weeks.
Designated China through the Madrid System. Handled CNIPA office action and secured protection for the full scope of goods.
Handled trademark assignment for a cross-border acquisition. Managed CNIPA recordal, due diligence, and portfolio restructuring.